Are you in a rut in your business and/or life? Do you feel stuck, scared or uninspired? Sometimes we get so run-down that we can’t see the big picture, or why we chose to be in business in the first place. Personal & Business Transformation Expert, Sandra Yancey, has a formula to help you get unstuck. It’s called, R.I.S.E., and it contains 4 keys to achieving the success you desire.
Success is hard. After all anything of real value generally isn’t easy to get – A college degree, a million dollars (unless you win the lottery) and true love are all things you must work at to achieve. Effort, tenacity, motivation, inspiration, determination, planning, desire, belief are all foundations for achieving success – whatever success means to you.Look at some of the most successful people in business. Oprah Winfrey is worth $3 BILLION dollars. She didn’t come by that easily. Years of hard work, wins and failures were all part of her journey. Oprah’s concept of success is not about money. She says, “The reason I’ve been able to be so financially successful is my focus has never, ever for one minute been money.”
In Mark Cuban’s interview with Sandra Yancey, Mark’s definition of personal success has nothing to do with money. He says, “Success is waking up in the morning with a smile on your face, happy about the day.” When it comes to business, Mark says that the number one reason people fail in business is because they don’t want to do the work.
And that’s where Sandra’s R.I.S.E. formula comes in.
To “rise” is to move up – to take it to the next level. Most likely you’re not new to this concept. But, you also might be in a state of overwhelm where you just can’t see the path to help you rise.
R.I.S.E. is an acronym for the fundamental principles behind every successful business:
R – Risk
I – Innovate
S – Sales Mastery
E – Execution
R = Risk
Being an entrepreneur means you must take risks. In fact, entrepreneurs take risks all the time. If you’re not willing to take risks then you might want to reconsider being an entrepreneur. There are many types of risks – big and small. From financial to hiring a new employee. What does it mean to take a risk? It means you need to be willing to fail. Failure IS an option. Without it, we will never learn.
One point Sandra makes about risk-taking is one that is most alarming – if you don’t take them, you’ll work for someone who does! The biggest risk, Sandra says is NOT taking them.
Feminist blogger, Julie Zeilinger, writes in Huffington Post that women are not known for taking risks. Zeilinger points out that women “tend to view risk-taking negatively, often regarding it as dangerous and even unwise.”
Essentially, taking risks means more opportunity for growth – for RISING to the next level of your business or even your life.
See Sandra Yancey live in action at her RISE Summit Tour to learn more about her R.I.S.K. formula for success!
I = Innovate
Once you take the risk necessary to rise up, then you are opening yourself up to innovation. Innovation is about thinking out of the box. This is at the core of every business. If you are not innovating you are stagnating. There are plenty of people out there who are creating new ways of doing things better, so if you don’t find a better or new way of doing things in your industry, someone else will. If Steve Jobs stopped at the iPod there would never have been the iPhone, iPad, iWatch – and the list goes on.
S = Sales Mastery
For those of you who are entrepreneurs and don’t like to sell – get over it. You can’t be in business unless you sell. When you make the cash register ring, you are being rewarded for your gift that you are sharing with the world. The more money you make, the more lives you can touch and transform. Remember, sales is about solving a problem. Identify what your ideal customer needs, and then simply offer them a solution to their problem.
Quick Story – My son recently graduated from college at the University of Houston. He chose to stay down in Houston while he applies for Grad School. In the meantime, he got a part-time job on campus in an electronics store making $8 bucks an hour with commission. He said he is enjoying it, because he is talking about stuff he enjoys. He said, “I’m not really a salesman, I just talk to people about the products.” I said, “If you’re making commission, you’re selling. It just doesn’t feel like it, because you enjoy what you’re selling.”
The lesson here is if you really believe your product or service can make a valuable difference in someone’s life, then you will have no problem selling. Just know that not everyone will want what you have to sell. As Sandra says, “Some will, some won’t, so what, someone is waiting.”
E = Execution
Once you’ve taken the necessary risks to grow, innovate new and better ways of doing things in your industry and accept that sales is your pathway to success, it’s time to execute. The problem here is that so many entrepreneurs think they have to do it all. It’s partly a controlling thing (don’t deny it!), because we tend to think we’re the only ones who can do everything the “right” way. I got news for you, that is not true. As Sandra says, “Your job is to do only the things that only you can do.”
Here’s the deal. If you are the smartest person in the room, you’ve got the wrong people working for you. If you think that you don’t have the money to hire someone to help you with the things you don’t need to do, then start scrimping and saving. The only way you will rise to the next level of your business is to free yourself up, so you have the bandwidth to offer your product or services to the world.
This article was originally posted on eWomenNetwork.